@misc{Thanh_Vo_Văn_The, author={Thanh, Vo Văn and Tâm, Le Thi Thanh}, howpublished={online}, publisher={Zielona Góra: Oficyna Wydawnicza Uniwersytetu Zielonogórskiego}, language={eng}, abstract={From the perspective of promoting the economic value of cultural heritage, this article examines the world heritage value of Vietnam in the development of tourism by studying the multi-faceted value of the ancient town of Hôi An. First of all, this article clarifies many issues related to Vietnam`s world heritage, such as the concept of heritage, cultural heritage, and an introduction to Vietnam`s world heritage and its value in the development of tourism.}, abstract={Next, the article analyzes the basic value of the ancient town of Hôi An from many aspects, thereby clarifying the economic value of this ancient town in the world cultural heritage and the direction of its promotion. Finally, the study gives some conclusions on the value of the entire world heritage in Vietnam, especially the case of Hôi An ancient town in terms of tourism development.}, title={The Value of Vietnam`s World Heritage in the Development of Tourism (a case study of Hôi An Ancient Town) = Znaczenie Światowego Dziedzictwa w Wietnamie dla rozwoju turystyki (Studium przypadku Starego Miasta Hôi An)}, type={artykuł}, keywords={world cultural heritage, intangible cultural heritage, heritage tourism, promoting heritage values, heritage management, światowe dziedzictwo kulturowe, niematerialne dziedzictwo kulturowe, turystyka, promowanie wartości dziedzictwa, zarządzanie dziedzictwem}, }